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Digital Marketing Executive

Inclusive Technology is a leading assistive technology company that provides award winning online software (HelpKidzLearn.com) and hardware to thousands of special education schools around the world. We are seeking a Digital Marketing Executive to take on the challenge of our online marketing activities in our fast-paced environment. Working alongside each of our teams you will be responsible for the development & implementation of our digital marketing strategy and campaigns.

Responsibilities

  • planning digital acquisition campaigns for Inclusive.co.uk and HelpKidzLearn.com brands;
  • delivering agreed KPIs for sales & traffic growth;
  • identify any market trends & insights;
  • deliver a digital strategy including creation of digital content, email marketing, online advertising, SEO, PR and paid social media;
  • produce traffic and sales growth within targeted cost and ROI;
  • manage PPC & remarketing campaigns including keyword research;
  • maintain & grow our social media presence;
  • measure & provide a daily/weekly digital marketing report on performance of all marketing activities;
  • utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points;
  • competitor monitoring and benchmarking.

Skills

  • strong verbal communication skills for articulating ideas to colleagues and contacts;
  • attention to detail and accuracy;
  • the ability to work independently and flexibly;
  • the capacity to prioritise and work across multiple projects;
  • the ability to work as part of a team;
  • organisational skills with the ability to deliver a high volume of quality work;
  • the ability to work well under pressure and meet deadlines;
  • strong understanding of current online marketing concepts, strategy and best practice;
  • experience in managing SEO/SEM, marketing, email, social media and/or display advertising campaigns
  • knowledge of existing and emerging trends and best practices in online marketing and measurement
  • highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate;
  • experienced in using Adobe Creative Suite design software;
  • creative skills for contributing new and innovative ideas;
  • networking, strong analytical skills and data-driven thinking;
  • strong content and copywriting skills;
  • experience in a similar digital marketing role.

Rewards & Benefits

  • 25 days holiday
  • pension scheme
  • free lunch provided each day
  • family friendly benefits including childcare vouchers and Cycle2Work scheme
  • personal development inc. access to Pluralsight and opportunities to attend meetups and conferences
  • free parking

Salary

Job Type: Full-time
Salary: Up to £30,000 (negotiable depending on experience)

We are looking for somebody with the focus and determination to take ownership of this role and work with us to drive this energetic and innovative business forward. If this is you, then get in touch.

Apply Today

Please email your CV to Chris Thornton, Creative Director
Email: chris@inclusive.co.uk


Copyright © Inclusive Technology Ltd 2001 2018
Inclusive Technology Registered Office: Riverside Court, Huddersfield Road, Delph . Oldham. OL3 5FZ
Registered in England, Company registration number: 3525459. VAT no: GB732822345

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